Case Study

Survival Gear Ecom Brand

Backstory (2019 - 2022)

Sold a variety of survival gear and couldn’t use paid advertising to market due to the nature of the product.

Problem

Brand was hitting spam, getting very low email engagement, and didn’t have effective automations.

Solution

Built traffic driven automations to move top of funnel subscribers into customers, set up a list cleaning routine, created an effective campaign schedule to keep subscribers engaged and build customer lifetime value.

Results

(From 556k to 2 million!)

Scaled Ecom Store from 556K to 2 Mil with 36% of revenue through email within the first year with a 74% of Year-to-Year growth.