Clothing Ecom Brand

Backstory (2020 - 2023)

Loyal customers for a product that solved a pain point.

Problem

No consistent marketing strategy

Solution

Created a complete funnel strategy that drives customers from the front end (ads, social media) to the backend (email) helping them convert via email automations and seasonal marketing campaigns (sent on daily basis)

Results

Added 17 Million (51% of total revenue) to their bottom line from email marketing while doubling their growth year-to-year. Ecom brand also increased their customer retention rate from 30% to 91% return customers on launch days.